|
|
|
 |
|
|
|
| QVC Launches Innovative National Advertising, Marketing Campaign [Source: QVC ] |
|
|
 |
|
 |
[24-Sep-2007] For the first time in its 21-year history, QVC is unveiling a national marketing and advertising campaign. The campaign kicked off September 4 with a billboard teaser campaign on 42nd Street in New York City, Sunset Boulevard in Los Angeles and I-95 in Philadelphia, as well as with an online teaser campaign featuring the company's new catchphrase "iQdoU?". The question quite literally means "I shop QVC, do you?". QVC's total, integrated marketing campaign – driven by its...
|
|
|
|
|
|
|
|
|
|