adidas Bulgaria and TheNewsMarket win Award for ‘Most Effective Global Campaign’ at BDVO’s PR Prize 2017

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The PR Prize 2017 is an annual event organised by the Bulgarian Society for..

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The Importance of Languages in a Media Agency

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Hello, Bonjour, Buongiorno, I am Clara and I am from Sicily. As a new..

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From YouTube to the Newsroom: How Influencers Are Becoming Journalists

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They are just about the hottest property in entertainment at the moment but now..

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Looking East: Auto Shanghai 2017

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After the Geneva International Motor Show success, TheNewsMarket team headed to China for the..

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Brands hitting a home run this baseball season

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It is the best time of year! Baseball season. April 2 was opening day..

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New global luxury automotive brand Genesis launches Media Center in time for the New York International Auto Show

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Genesis, the all-new global luxury automotive brand, proudly unveiled the Genesis Media Center on..

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Choosing the Online Video Player that Best Suits Your Needs

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We’ve all seen the stats. YouTube has over a billion users worldwide and 300..

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Brand Transparency – best practices in audiovisual communications

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Today, in the current climate of fake news, it is more important than ever..

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The importance of video content in corporate communications

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In today competitive and fragmented market, brands are always looking for the most efficient..

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If you are not using a digital press kit, you are missing out on influencers’ coverage

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The humble press kit. An age-old distribution vehicle and a PR professional’s best friend..

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Finding the Right Distribution Strategy for Your Content (and just what is the PESO model?)

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Now, we all know that the internet is a noisy place and it’s getting..

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Creating an effective online newsroom: a tactical checklist

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As content creators, brands need to be able to publish content on their own..

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