• SOURCE: Doritos

"Crash the Super Bowl" Call to Vote

ID

416354

Description
Audio Package, .mp3
Transcript
ANCHOR LEAD: Super Bowl Sunday is not just a competition on the football field – it's also a competition for which commercial will take top honors on the world's largest advertising stage. This year, fans have a say in which consumer-created Doritos ad will have the chance to win over an audience of millions during the Big Game. Brian Osuch has more. (:60) SCRIPT: Entertainment Now, I'm Brian Osuch. For the 10th and final year, the Doritos brand asked aspiring filmmakers from around the world to submit homemade ads to its Crash the Super Bowl contest for a chance at having their work air during the Super Bowl broadcast. Nearly 4,500 ads were submitted and have now been narrowed down to three finalists. Doritos brand's Stuart Beck… CUT: (Beck) We were blown away by the ads that were submitted this year. It goes without saying, our fans took their creativity to new heights in this final year of competition. Now, three lucky finalists have been selected and it's up to fans from across the globe to vote for which ad they think is best. The spot with the most fan votes will not only air during Super Bowl 50, the ad's creator will also win a $1 million grand prize and a life-changing opportunity with an acclaimed director and a major motion picture studio. SCRIPT: From now until January 31 fans can vote daily for the best ad on Doritos.com. For official contest rules visit Doritos.com. SCRIPT: That's Entertainment Now from Doritos.
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