ANCHOR LEAD: Auto shows are springing up all over the country this time of year. And Brian Osuch finds out what people are looking for at this year’s New York Auto Show, and what it means for the nation’s economy. (:60)
SCRIPT: Zero-to-Sixty, I’m Brian Osuch. Automobile enthusiasts are flocking to the New York Auto Show to see what the newest fleet of vehicles has in store for us. GM’s James Bell says entry level luxury is a growing space.
CUT: (Bell) People are looking for something a little bit more rational, not wanting to overspend either from the car itself – they don’t need a bigger car than they need – and so they’re looking for something a little smaller. But, also has the features and creature comforts that you want. And that just doesn’t mean leather seats, that also means great infotainment. The ability to really connect your lifestyle with your car.
SCRIPT: Edmunds.com’s Senior Analyst, Jessica Caldwell is seeing some interesting trends from the Auto Show, including the economy and why car sales are back to pre-recession levels.
CUT: (Caldwell) The big reason sales are up is pent up demand. As we all know, people have not bought cars in a while… so, they’re coming back into the market. And it’s really good news when car sales are up. Because people feel better about the economy and they’re more likely to make other purchases – probably not as serious of car buying – but still, spending is good for the economy.
SCRIPT: For more, log onto GM-dot-com. That’s Zero-to-Sixty from GM.
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