• 10-SEP-2013

  • SOURCE: General Motors - Global

Cadillac Unveils Two European Premieres at Frankfurt Motor Show - New Video Available

Cadillac is expanding its portfolio with an array of new models as visitors of this year's Frankfurt Motor Show can witness at the Cadillac display in Hall 9.

Two European premieres – the Elmiraj Concept Coupe and the CTS, an all-new upper mid-size premium sedan – are being unveiled in Europe for the first time. The extended range electric ELR coupe celebrates its German debut.

Cadillac is elevating and expanding its portfolio as part of a long-term mission to reclaim its place within the highest levels of the global premium market. New models, like the award winning ATS sport sedan, the dramatic ELR electric premium coupe, the CTS with its most engaging driving performance, and the Elmiraj Concept Coupe appeal to a new generation of customers and will further expand the presence of the Cadillac brand in Europe.

Cadillac is the fastest growing full line premium automotive brand. Its 30 percent growth rate in both the U.S. and worldwide, year-to-date, marks the highest increase for Cadillac since 1976.

Available material includes an edited package, footage of the Elmiraj Concept as well as soundbites.