• 06-APR-2016


IBM at the 2016 Masters

Tom Watson, Masters Champion

This year, the Masters and IBM mark 20 years of partnering on digital technologies that enrich golf fans' enjoyment of the tournament. Over the course of this two-decade collaboration, the Masters and IBMhave transformed the way fans experience the tournament. Enhanced apps and the overall digital experience this year have elevated the state-of-the digital experience that brings fans closer to the action on the course and makes them feel as if they were at Augusta.