Cupertino, California — At Apple Inc’s headquarters in Cupertino, California on Tuesday, July 15, 2014, Apple CEO Tim Cook and IBM CEO Ginni Rometty announced a global strategic partnership to redefine the way work gets done by transforming the way businesses and employees use mobile technology through a new class of business apps that bring IBM’s big data and analytics capabilities to iPhone and iPad. The new mobile business apps for iOS are targeted for specific business opportunities in industries including retail, healthcare, banking, travel and transportation, telecommunications and insurance. [For more information: Lia Davis, IBM, 202.285.5333.] (Paul Sakuma/Feature Photo Service for IBM.)
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