• 29-MAY-2014

  • SOURCE: Kia Motors America

Introductory Campaign for The All-New Kia K900 Flagship Sedan Embraces Music, Art, Food, and More Beginning this Summer at Festivals and Events Nationwide

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With Kia's first-ever rear-drive luxury sedan continuing to arrive in showrooms across the U.S., the marketing campaign for the all-new 2015 K900 continues this summer with custom displays and unique test-drive opportunities at a series of lifestyle and cultural events nationwide as well as a partnership with OpenTable® that will provide influential tastemakers with the opportunity to take test-drives and enjoy an intimate dining experience while interacting with world-class chefs, including Graham Elliot. The experiential programming includes the K900 serving as the Official Vehicle of this weekend's Newport Beach Jazz Festival in Orange County, Calif., and a presence at Belmont Park in Elmont, N.Y., for next month's 146th running of the Belmont Stakes.

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