• 20-NOV-2013

  • SOURCE: Kia Motors Corporation

Kia Motors introduces first-ever rear-drive sedan in North America at Los Angeles Auto Show - Press Conference Video Available

Kia K900 1
The highly anticipated K900 rear-drive sedan took center stage today as Kia Motors America (KMA) took the wraps off its new flagship amid a packed house of media representatives from around the world at the 2013 Los Angeles Auto Show. The all-new 2015 K900 is poised to challenge the full-size rear-drive luxury sedan segment with an extensive list of standard equipment, world-class accommodations and stunning design that will redefine consumer perception and expectations of the Kia brand.

"Next year will mark Kia Motors' 20th anniversary in the U.S. market, and the all-new K900 is a symbol of how far the brand has come and the next bold example of the challenger spirit that has benefitted Kia over nearly two decades of growth and maturation," said Michael Sprague, executive vice president, marketing & communications, KMA. "Kia's rise over the last five years has been fueled by a willingness to challenge the status quo with vehicles such as the Optima, Sorento and Cadenza, which have brought new and more affluent customers to our showrooms and dramatically raised the profile of the brand while maintaining our value proposition. The K900 is the next logical progression for Kia. It demonstrates what Kia is capable of and will help redefine what the Kia brand stands for."