• 13-NOV-2015

  • SOURCE: The Hartford

Are Boomers Embracing New Vehicle Technologies, Including Self Driving Cars?

Gerontologist from The Hartford and Director of the MIT AgeLab Reveal Top Vehicle Technologies Mature Drivers Are Willing to Adopt


As car manufacturers continue to introduce new vehicle technologies, it's important that all drivers learn how they work and how to use them effectively. This is especially true for mature drivers as many technologies such as blind-spot warnings and reverse back-up cameras can enhance driving safety and the driving experience as we age.

But when it comes to going hi-tech behind the wheel, are older drivers willing to adopt them? Jodi Olshevski, a leading gerontologist from The Hartford Center for Mature Market Excellence, and Joseph Coughlin, Director of the MIT AgeLab, discuss findings from their Vehicle Technology Adoption Among Mature Drivers study and talk about how new technologies can benefit older drivers.

Jodi and Joe share:
  • The top technologies older drivers are most willing to adopt
  • How these technologies are most likely to benefit older drivers and help them stay safe on the road
  • Whether mature drivers are ready to embrace the self-driving car
  • The importance of drivers of all ages to become tech savvy