ANCHOR LEAD: Recent job reports show the unemployment rate is down but a new study indicates that small business owners are still reluctant to hire. Brian Osuch has the story. (:58)
SCRIPT: Newsbreak, I'm Brian Osuch. Small businesses employ more than 50% of people generating 75% of new jobs every year. But according to The Hartford's fourth annual Small Business Success Study the majority of them continue to be risk averse and have put a hold on hiring. Kathy Bromage, with The Hartford…
CUT: (Bromage) Our study found 77 percent of small business owners are feeling successful; still 55 percent of small business owners would say they are managing their businesses in a financially conservative way and frankly that's translating into a lack of hiring.
SCRIPT: The Hartford's research also found that today's small business owners are finding it easier to obtain loans, yet personal sources of funding now rival commercial loans..
CUT: (Bromage) Just under 50 percent of small business owners would say it's not that difficult to get access to capital through traditional means but that is not where the majority go to get access to the financing they need.
SCRIPT: For more on the study visit TheHartford.com/successstudy. That's newsbreak from The Hartford.
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