• SOURCE: Volvo Trucks

Volvo Trucks - New all-around visibility technology (VO and Graphics)



Shoot Location

San Remo, Italy

Production Company


Edited Package
Edited Package (script): As our cities grow, more cyclists, pedestrians and vehicles must share the roads; resulting in difficult and sometimes dangerous traffic situations. Volvo Trucks has now developed an entirely new technology, which could eliminate the risk of accidents completely. This unique system is able to analyse and respond to a truck's surroundings. The technology allows a 360-degree scan of everything that happens in the vehicle's environment. The truck then analyses the traffic around it. It also makes it possible to predict up to five seconds ahead what surrounding objects, like people, cyclists and other vehicles will do, even when moving. In a turn, a truck driver's field of view can be limited on the passenger side of the vehicle. But here, the system detects the approaching cyclist and warns the driver. If the driver doesn't stop, the truck brakes for him. By alerting the driver to risks and – when needed – taking over control of the vehicle the system helps eliminate human error and the risk of accidents. The system will be ready for the market in five to ten years' time. Read more from Volvo Trucks: http://www.facebook.com/VolvoTrucks http://www.youtube.com/user/VolvoTrucks https://twitter.com/#!/VolvoTrucks http://www.flickr.com/photos/volvotrucks
Usage Rights/Restrictions
This media asset is free for editorial broadcast, print, online and radio use. It is restricted for use for other purposes.This edited film cannot be used for further editing.


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