• 25-MAY-2016

  • SOURCE: The NewsMarket

3D Mammography Exams Outperform Conventional Mammography for Women With Both Dense and Nondense Breasts

ANCHOR LEAD: A new study in the Journal of the American Medical Association reveals that 3D MAMMOGRAPHY exams reduce the chances of stressful callbacks and find more invasive cancers for women with dense and non-dense breasts. Brian Osuch has the details. (:60)

SCRIPT: Health Care Now, I'm Brian Osuch. Twenty-six states now have legislation requiring that women with dense breasts be notified as higher breast density may increase a women's chance of developing breast cancer. Dr. Elizabeth Rafferty says that's why 3D MAMMOGRAPHY is a game changer.

CUT: (Dr. Rafferty) Density creates challenges for conventional mammography by obscuring important findings, which often results in additional visits and exams for women. Our study adds compelling evidence that tomosynthesis, or 3D MAMMOGRAPHY exams provide the best results. It's the right test whether your breast tissue is dense or not, and should be the standard for breast cancer screening.

SCRIPT: 3D MAMMOGRAPHY exams have the potential to provide health systems and insurance companies with cost savings, offer a better patient experience and alleviate challenges for referring physicians.

CUT: (Dr. Rafferty) Early detection saves lives and 3D MAMMOGRAPHY exams detect cancer earlier for all women regardless of breast density.

SCRIPT: For more, patients and healthcare providers can go to mygenius3d.com. That's Health Care Now from Hologic Inc.


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