Korean Girl Band I.O.I Sports FILA Korea in New Magazine Spread
(FILA Korea) – Korean girl band I.O.I brings « stylish performance » to the pages of @STAR 1 magazine in a multi-page pictorial spread.
The eleven members of Korean girl band I.O.I appeared on the pages of this month’s @STAR 1 magazine dressed head-to-toe in the latest gear from FILA Korea’s stylish performance collection. Products highlighted in the multi-page pictorial include tracksuits and swimwear pieces, as well as a variety of lifestyle and swim shoes, giving a holistic view of FILA Korea's new “stylish performance” brand concept.
@STAR 1 is a local magazine that focuses on celebrities and style. Its latest edition has garnered huge attention from the Korean market and press, including some enthusiastic reviews from Korean sites NAVER, DAUM, and NATE.