• SOURCE: Ketchum PR

2014 Lay's "Do Us A Flavor" Contest: Winner Announcement



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ANCHOR LEAD: Potato chip lovers rejoice! The grand finale of this year's Lay's "Do Us A Flavor" contest is here and Lay's Kettle Cooked Wasabi Ginger won the title of America's next great potato chip flavor! Brian Osuch has more. (:60) SCRIPT: Newsbreak, I'm Brian Osuch. Lay's Kettle Cooked Wasabi Ginger was selected as one of four contest finalists from the more than 14 million flavor submissions nationwide. And following nearly three months of competition, Meneko Spigner McBeth - a nurse and mom of three from Deptford, New Jersey - was awarded the life-changing $1 million dollar grand prize. CUT: (Meneko) This has been one of the most memorable experiences, and my family and I are so grateful. The inspiration for my potato chip flavor is my grandmother, who used to make me handmade sushi rolls when I was a little girl. Thank you Lay's – and America – for sending me on this incredible journey. SCRIPT: There you have it, America – your next great potato chip flavor, Lay's Kettle Cooked Wasabi Ginger, will remain on store shelves following the completion of the contest. For more information about the Lay's "Do Us A Flavor" contest, visit www.DoUsAFlavor.com. That's Newsbreak brought to you by the Lay's brand. I'm Brian Osuch.
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