Barcelona, 10/02/2016 - SEAT presents its first SUV model. The new ATECA is a unique combination of distinctive design, dynamic driving fun, urban versatility and compelling utility. First-class connectivity, innovative assistance systems and highly efficient drives are among its technology highlights and make the ATECA one of the most innovative SUVs in the segment. Outstanding quality, precision production and very attractive value-for-money make the ATECA a true SEAT. Front and centre, however, is its agile, light-footed and precision driving fun – the ATECA makes every day and every kilometre that little bit more of an experience.
"The SEAT ATECA is called to be our next brand pillar following the successful Leon and Ibiza. The SUV segment offers us enormous opportunities, as sales in Western Europe will grow by a 25%," says Luca de Meo, Chairman of the Executive Committee of SEAT, S.A. "Moreover, the arrival of the SUV will be a key contributor to brand image improvement. That is our key challenge."
When the SEAT ATECA commences advance sales this spring, it will already come in a wide range of variants. The choice of powerful turbocharged TSI petrol and TDI diesel engines spans from 85 kW / 115 PS to 140 kW / 190 PS, with either front-wheel or all-wheel drive, not to mention manual or dual-clutch DSG transmissions. The extensive array of technology options extends from full-LED headlamps through a broad portfolio of assistance systems, like the innovative traffic jam assist and the new Emergency Assist, to a package of latest-generation infotainment systems with 8-inch touchscreens and Full Link connectivity. Three equipment lines offer colours and top-quality materials to suit every taste, with the top-of-the-range being the ATECA XCELLENCE.
"The ATECA is a pure emotional vehicle with a clear SEAT Design DNA and exceptional interior quality. In our first SUV we have put together an amazing package of technologies and innovations– delivering more safety and utility but, above all, the most dynamic ride possible and outstanding driving experience," says Dr. Matthias Rabe, Vice President of SEAT, S.A. responsible for Research and Development. "We will surely set a whole new standard within the segment with the ATECA's light-footed, precision handling, demonstrating amazing capabilities both on- and off-road."
"The SEAT ATECA is called to be our next brand pillar following the successful Leon and Ibiza. The SUV segment offers us enormous opportunities, as sales in Western Europe will grow by a 25%," says Luca de Meo, Chairman of the Executive Committee of SEAT, S.A. "Moreover, the arrival of the SUV will be a key contributor to brand image improvement. That is our key challenge."
When the SEAT ATECA commences advance sales this spring, it will already come in a wide range of variants. The choice of powerful turbocharged TSI petrol and TDI diesel engines spans from 85 kW / 115 PS to 140 kW / 190 PS, with either front-wheel or all-wheel drive, not to mention manual or dual-clutch DSG transmissions. The extensive array of technology options extends from full-LED headlamps through a broad portfolio of assistance systems, like the innovative traffic jam assist and the new Emergency Assist, to a package of latest-generation infotainment systems with 8-inch touchscreens and Full Link connectivity. Three equipment lines offer colours and top-quality materials to suit every taste, with the top-of-the-range being the ATECA XCELLENCE.
"The ATECA is a pure emotional vehicle with a clear SEAT Design DNA and exceptional interior quality. In our first SUV we have put together an amazing package of technologies and innovations– delivering more safety and utility but, above all, the most dynamic ride possible and outstanding driving experience," says Dr. Matthias Rabe, Vice President of SEAT, S.A. responsible for Research and Development. "We will surely set a whole new standard within the segment with the ATECA's light-footed, precision handling, demonstrating amazing capabilities both on- and off-road."
