In March, Kia posted year-on-year sales increases in China, North America, Europe* and General Markets* of 14.2% (55,208 units sold); 10.3% (60,658 units sold), 6.7% (61,487 units sold) and 3.7% (45,658 units sold), respectively.
Cumulatively, through the first three months of 2014, Kia's global sales have increased by 5.2% year-on-year to reach 687,225 units. China, North America, Europe* and General Markets have experienced cumulative gains to date in 2014 of 13.0% (163,358 units sold), 4.6% (147,156 units sold), 4.2% (141,255 units sold) and 2.9% (127,451 units sold), respectively.
Kia's bestselling model in overseas markets for the month of March was the B-segment Rio (known as 'K2' in China) with 46,894 units sold. The Sportage compact CUV was the second best seller with 38,319 units delivered, while the C-segment Cerato (known as 'Forte' or 'K3' in some markets), Optima D-segment sedan and Soul urban crossover followed with 35,578, 25,295 and 17,788 units sold, respectively.