King Felipe VI visited the SEAT Design Center, unique facilities in Spain where technology and creativity merge to create the brand's future models. The SEAT Design Center forms part of the Technical Center, home to 900 engineers, making the car multinational Spain's number one industrial investor. There the King held a meeting with a group of distinguished names from the Catalan business world, together with the company's senior management.
After this visit, King Felipe VI moved on to Assembly Workshop 10, where SEAT's two pillars – the Leon and Ibiza (which this year exceeded the figure of 5 million cars sold since its launch in 1984) – are built. Here he was shown some of the latest technologies incorporated into this workshop, such as ergonomics improvement systems, or else automatically-guided vehicles for production line supply, so as to increase the plant's competitiveness and efficiency. Martorell is the highest-production car plant in Spain – 2,100 cars per day (one every 30 seconds), which are then distributed to 76 countries. More specifically, production this year has grown by 13%, enabling the hiring of more than 800 employees over the past few months. SEAT sales have also exceeded the 10% mark.
King Felipe VI held conversations with employees on the assembly line, including apprentices from first Class of SEAT's Dual Vocational Training scheme, who joined the company on open-ended contracts on July 1st, and others who are currently studying their third and final academic year, joining SEAT next year.